Tag Archives: google adwords


Digital Ad Spending – Desktop Advertising vs Mobile Advertising

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According to the Survey conducted by IA, Search made up 50% of all digital ad expenditures last year in the United States. Marketing Land’s Survey about “Digital Ad Spend Hits New $49.5 Billion High in 2014; Mobile & Social See Greatest Growth.” While channels like social and mobile saw more growth, search accounted for most […]
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Google Adwords vs. Facebook Marketing

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Is Facebook Advertising different from Advertising on Google’s Platform? The answer for this question is yes. Google may have created more revenue in the past but facebook is overtaking them. Clearly Facebook is using a different advertising strategy from other sites. Facebook ads are much more flexible than Google Ads platform. You will be offered […]
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