- September 16, 2017
- Posted by: Wevio
- Category: Market Research & Analysis
How to Get Leads from Keyword Tools
Working on the keyword tools is fun because you can find so many keywords in just seconds and use them to your advantage, this is one of the most successful strategies used by the people to get number of keywords for their blog, but then people also require to have leads to sell their products for which people may spend thousands in the advertising but that is not that effective these days. It is costly to generate lead and a better way is to generate them using keyword tools. There are several keyword planners and there is this Google keyword planner which is widely in use and is the most effective one as well. I will tell how to get leads from keyword tools.
Now, it is easy to find the keywords and even more easy to bid on the keywords for the lead generation but there are some keywords which are very effective and are focused on conversion of the leads into sales, so, here I am going to tell you something amazing about the keywords which are focused on lead conversion. Let’s start with the keywords and let’s say that I want keywords for my blog which is dedicated to electronic items such as LED TV, Air Conditioner, Air Blower etc. Now, I will go to the Google AdWords account and use the keyword tools to search the keywords that I will need and once I run a search let’s say with the keyword “electronics” or with the keyword “Air Conditioner” I will probably find a lot of keywords from which I can select the keywords which could generate a lead for me by playing the keyword list and by customizing my results, this way I could find some very relevant keywords such as “1.5 ton Air Conditioner” or “Hitachi Air Conditioner” and these kinds of keywords are what we really cling to, but there is a twist, there are even more keywords which are even more closely related to your blog and product and what are those called? those keywords are known as long tail keywords which are very closely related to the sale of the product.
Long tail keywords are what you should really be looking for, these are long keywords and very specific such as “Hitachi 1.5 5 star split ac” or even more specific “Hitachi 1.5 5 stars split ac model number RAUJVAS4d” these are the kind of keywords you are really looking for and these keywords would have very low monthly average searches as these are usually searches by an immediate prospect buyer. You will also benefit from the low bidding of these keywords and you can easily bid on these keywords using your AdWords account, the CPC is also lower than the keywords which are highly searched, this way you will not only able to generate lead but will increase your chances of lead conversion.
This is the best way to bid for any keyword, at least you will not have to spend your hard-earned money on the leads which won’t get converted. Happy marketing.