Tag Archives: Adwords campaign


How To Measure The True Return on Ad Spend?

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When you employ several techniques and strategies to market your products and services online, you would like to know how profitable these solutions. You would like to get information about how good your Pay-per-Click campaign is. For any promotional campaign, one would need good campaign manager programs like AdWords, AdCenter and other applications. Some of […]
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Advanced Google Analytics- Tips And Tricks

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There are many, who will readily agree that Google Analytics is the best application for quick and detailed web traffic analysis because it is really detailed and up-to-date as well. But few people actually know how to use the advanced Google Analytics to the fullest. So, below are some basic tricks and tips to get […]
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Tips on How to optimize PPC Campaigns

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1.) Identify the goal Even before you can count on what can your PPC campaign deliver for you, it is essential that you identify the goal that is involved. Your goal should be focused towards generating more of business or at the least be a source of cash. Determine if it is business you want […]
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Are there any best ways to improve Quality Scores?

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What is the difference when you write something for web, television and web? There is a vast difference. What do you do when you want something today? You just Google the stuff which you need, isn’t it? But do you like reading those bulky snippets. We are looking for instant answers is what on your […]
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PPC Copywriting Tips You Can Use In Your SEO Copy

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PPC stands for Pay-Per-Click. SEO is the abbreviation for Search Engine Optimization. Both concepts are two sides of the same coin. Well, actually PPC is something that brings you in more traffic like SEO. You won’t have to spend money in SEO. However, if you want your PPC campaign to be effective, some basic SEO […]
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Best ways to create an SEO-PPC feedback loop

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If you are running an SEO and PPC campaign simultaneously and if they don’t interact with each other, you must be wasting lot of time and efforts altogether. The findings you come across in one campaign can be applied to other for mutual benefit, and if you neglect to share those findings, you will be […]
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